 |
Della Sweetman
Fleishman-Hillard
619-237-7721
FOR MEDIA INQUIRIES ONLY. For Consumer issues, please see our
CONTACT US section.
|
Bumble Bee Foods® Launches New Prime Fillet® Tonno in Olive Oil
Leading Household Brand Brings Gourmet Italian-Style Tuna to the Dinner Table, Extends Premium Prime Fillet® Line
San Diego, CA, July 22, 2009 -- Bumble Bee Foods®, America’s leading
premium tuna brand, is bringing elegant convenience to dinner tables
across the country. Following the success of its premium Prime Fillet®
albacore and salmon products, Bumble Bee has announced the national
launch of Prime Fillet Tonno in Olive Oil. The new gourmet-style canned
tuna is the first of Bumble Bee’s Prime Fillet products to be packed in
olive oil—the traditional and preferred style in Europe.
Each individual five-ounce can of Bumble Bee Prime Fillet Tonno contains
two servings of Italian-style gourmet yellowfin tuna packed in olive
oil.
“In developing this delicious new product, we wanted to provide a
convenient dinner solution that is of the highest quality, has superior
taste, and can be a part of a nutritious meal,” said Bumble Bee Chief
Executive Officer Christopher Lischewski. “Premium tuna packed in olive
oil has been popular among the food elite for years but now with Prime
Fillet Tonno this gourmet-quality product is more widely available at a
reasonable price.”
He added, “Families have trusted Bumble Bee for more than 100 years to
provide healthy, affordable and delicious food options. As consumers
look to shrink their grocery bills without sacrificing quality we
believe that Bumble Bee is the right partner for consumers looking for
affordable, nutritious products that can be easily incorporated into a
variety of recipes and enhance healthful family meals.”
Bumble Bee Prime Fillet Tonno is rich in protein, providing many of the
same health benefits as fresh fish. Tuna is a significant source of
healthful omega-3 fatty acids. Omega-3s have been linked to improved
heart health, reduced hypertension, aid in fighting autoimmune diseases,
and improved mental health. Further, the olive oil Prime Fillet Tonno is
packed in contains monounsaturated fat which has been linked to lower
risks of bad cholesterol and heart disease.
Prime Fillet Tonno is now available at select stores nationwide.
Suggested retail price is $1.99 per five-ounce can.
Dine on Prime Fillet Tonno straight from the can, in salads, or in
delicious Mediterranean and Italian-inspired recipes such as the
following pasta dish.
Mediterranean-Style Rigatoni Pasta with Bumble Bee® Prime Fillet® Tonno
in Olive Oil
Escape to the Mediterranean countryside with this elegant recipe for
pasta with a decadently flavorful sauce featuring Italian-style tuna.
Experience the uncomplicated yet rich meals of abroad with simple
ingredients straight from your pantry. Serves 4.
2 (5 oz.) cans Bumble Bee® Prime Fillet® Tonno in Olive Oil, drained
6 tablespoons extra virgin olive oil
1 large sweet onion, cut into 1/4 inch dice
2 red bell peppers, deseeded and cut into 1/4 inch dice
1 vine ripe tomato, diced
5 cloves of garlic, minced
1/3 teaspoon dried rosemary
Sea salt and freshly ground pepper
1/2 cup dry white wine
1 small jar of green olives stuffed with pimientos, drained
2 cups rigatoni pasta
1 tablespoon thinly sliced chives
Dry aged parmesan, grated
Pinch of crushed red hot pepper flakes (optional)
Heat olive oil in a large sauté pan over medium-high heat until nearly
hot but not smoking. Add diced onions and cook for approximately 5
minutes until soft. Add diced red bell peppers, reducing to low-medium
heat and cook until peppers are soft. Add diced tomato, minced garlic
and rosemary sprig leaves. Season with sea salt and freshly ground
pepper.
Cover and cook over low heat for another 10 minutes. Add dry white wine
and simmer covered for 5 minutes. Then, add drained whole olives and
drained Bumble Bee® Prime Fillet® Tonno in solid pieces to sautéed
mixture. Cover and cook until tuna is heated through (approximately 3 to
5 minutes).
Cook the rigatoni pasta in a large pot of boiling salted water according
to the package directions or until al dente. Drain the pasta in a
colander, leaving behind a little moisture. Gently toss the pasta and
tuna sauce to blend. Place in a serving dish or on individual plates and
garnish with thinly sliced chives and grated dry aged parmesan. Top with
a pinch of crushed red hot pepper flakes to add a little more heat.
About Bumble Bee Foods:
Bumble Bee Foods, LLC, headquartered in San Diego, is the U.S. operating subsidiary of Connors Bros. Income Fund (TSX:CBF.UN) – a limited purpose trust established under the laws of Ontario, Canada. Bumble Bee Foods comprises North America's largest branded seafood company, offering a full line of canned tuna, salmon, sardine, and specialty protein products marketed under leading brands including Bumble Bee®, Clover Leaf®, Brunswick® and Beach Cliff®. The Bumble Bee brand has established significant consumer awareness and loyalty based on the superior quality of its protein products. For more information on Bumble Bee, visit
www.bumblebee.com
Media Contacts:
Della Sweetman or Erika Ulring, Fleishman-Hillard, Phone: 619-235-9995 ext. 721 or 728.
Note to Editors:
High resolution product and recipe photography is available electronically. Additional recipes by Joie Warner are also available electronically.
|
